{"title":"BESTSELLER","description":"","products":[{"product_id":"professional-guide-to-e-mail-marketing","title":"OMR Report | Email marketing","description":"\u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eWhy email marketing is right for you \u003ctc\u003eCompany\u003c\/tc\u003e It is important\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eIn this case, the money isn't lying in the street, but in your customer database and your lead campaigns! \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eThe cost per thousand impressions (CPM) of an email is symbolically lower than the paid media offerings of the major advertising networks. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eYou can reach your customers directly and – at \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eclever segmentation of your distribution list\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e – with relevant content.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eEmail marketing is also used for this purpose. \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e100 percent reliable\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e And with the right optimization of your strategy, your KPIs will skyrocket. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eIn the long term and when implemented well, good email marketing increases the \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eYour customers' satisfaction\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e and strengthens their bond with your brand.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eYou also need few internal resources to approach and implement email marketing professionally. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eSounds like the \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eThe perfect lever for your marketing mix\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e? \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eYou're absolutely right!\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-E-Mail-Marketing-S013.png?v=1634638593\" alt=\"E-Mail-Marketing – Profi-Ratgeber Einblick\" title=\"\" border=\"0\" class=\"loading\" data-was-processed=\"true\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper custom-bg\"\u003e  \u003cdiv class=\"custom-wrapper\" style=\"padding: 50px 30px !important;\" data-mce-style=\"padding: 50px 30px !important;\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-E-Mail-Marketing-S021.png?v=1634638594\" alt=\"E-Mail-Marketing – Profi-Ratgeber Einblick\" title=\"\" border=\"0\" class=\"loading\" data-was-processed=\"true\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eWhy this report will help you successfully use email marketing for your business\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eTheory is nice, practice is better. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eOur email marketing experts at Finc3 break down the topic for you in a 107-page document. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eThere is also \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e(Video) Tutorials\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e,  so that you can immediately implement the tips from the professionals.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eIn addition, there is also a \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eEditorial calendar for your content planning\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eWe'll guide you step by step through the most important stages. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eIdentify data sources and prepare them for the distribution list, effective segmentation, content and design strategy for your emails, automation, and CTA selection. \u003cmeta charset=\"utf-8\"\u003e  \u003cspan data-mce-fragment=\"1\"\u003e–\u003c\/span\u003e h\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eThis section details what performs well and generates conversions.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eFurthermore, we have brought on board Dr. Nils Christian Haag, a lawyer and expert who can tell you everything you need to know. \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003elegal pitfalls\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e and explained data protection – naturally with a focus on the GDPR – in email marketing. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eNot as a parade of legal paragraphs, but illustrated with practical examples from your everyday work. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eThis way you can quickly and easily learn what you should consider from a legal perspective when it comes to email marketing.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eNaturally, our experts have also prepared the following for you: \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003emost important email tools\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e We've examined them closely and will help you find the right one for your business.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eWhy does this report give you a competitive edge?\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eWhile your competitors are bidding against each other on Google Ads and Facebook, your content lands directly where it needs to. \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eundivided attention\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e your customers receive it: in their email inbox. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eWhether B2B or B2C – emails can do anything. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eYour customers spend a large part of their working time on their inbox. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eIf used to its full potential, this channel will help you, \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eScaling profitable customer segments\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eGenerate repeat purchases from your existing customers through clever email marketing and reactivate passive customers in your database. \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eIncreased sales, all with low marketing costs\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003e,  Because email marketing saves you money. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eAnd you can invest the savings elsewhere to outmaneuver your competition in acquiring new customers. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\" data-mce-style=\"vertical-align: inherit;\"\u003eEmail marketing helps you allocate your budget where you can actually fill your shopping carts.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-E-Mail-Marketing-Uebersicht.png?v=1634638593\" alt=\"E-Mail-Marketing – Profi-Ratgeber Einblick\" title=\"\" border=\"0\" class=\"loading\" data-was-processed=\"true\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cstyle\u003e\u003c!--\n.custom-wrapper {\n            max-width: 1200px;\n            margin: 0 auto;\n            overflow: hidden;\n            padding: 50px 30px;\n        }\n\n            .custom-wrapper a {\n                color: #52bbab;\n            }\n\n            .custom-wrapper p {\n                font-size: 20px;\n                line-height: 32px;\n                margin-bottom: 30px;\n            }\n\n        .custom-l-side {\n            width: 50%;\n            display: inline-block;\n            float: left;\n        }\n\n        .custom-r-side {\n            width: 50%;\n            display: inline-block;\n            float: left;\n        }\n\n        .custom-wrapper img {\n            max-width: 430px;\n        }\n\n        .custom-wrapper h3 {\n        }\n\n        .custom-bg {\n            background: #ededed;\n        }\n        .c-title {\n            font-size: 17px;\n            line-height: 17px;\n            font-weight: bold;\n            margin-bottom: 25px;\n        }\n        .c-name {\n            font-size: 28px;\n            font-style: italic;\n            line-height: 28px;\n            margin-bottom: 30px;\n            color: #52bbab;\n        }\n        .author-section img {\n            max-width:250px;\n        }\n        .author-section .custom-l-side {\n            width:20%;\n            margin-right:30px\n        }\n        .author-section .custom-r-side {\n            width: 75%;\n        }\n        @media (max-width:768px) {\n            .outer-wrapper {\n                padding: 20px;\n            }\n            .custom-l-side, .custom-r-side, .author-section .custom-l-side, .author-section .custom-r-side {\n                width: 100%;\n            }\n        }\n--\u003e\u003c\/style\u003e","brand":"OMR Education","offers":[{"title":"Default Title","offer_id":39900310634656,"sku":"report_email","price":73.01,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR-Report-Cover-E-Mail-Marketing.png?v=1713513642"},{"product_id":"crm-customer-relationship-management-guide","title":"OMR Report | CRM for B2C \u0026 B2B","description":"\u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy CRM for your \u003ctc\u003eCompany\u003c\/tc\u003e It is important\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eCRM stands for \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eCustomer relationship management\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eA good CRM system generates more revenue and saves budget in two areas through optimization and automation, because CRM is a relevant topic in both B2C and B2B.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eUnlike other marketing disciplines, you don't look outwards and hunt for new customers, but rather optimize existing relationships through a customer-oriented communication strategy. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eSales to existing leads or your existing customers\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e .\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhat sounds very boring is in reality a \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ehuge revenue driver\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e,  even if the theory admittedly isn't as colorful as social media campaigns. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThe potential of CRM is regularly and radically underestimated and neglected in both B2C and B2B sectors.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThis isn't our opinion, but that of our team of experts who should know. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWith Janine Hummel and Bjoern Sjut we have the \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eCRM Masterminds\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e We were able to secure Finc3 again for this report. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eTogether with lawyer Dr. Nils Haag, who covers the entire CRM and Legal area, we have jointly created a report that you can use directly for your operational business.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"\" alt=\"CRM für B2C \u0026amp; B2B - Profi-Guide Einblick\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-CRM-S007.png?v=1634638738\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper custom-bg\"\u003e  \u003cdiv style=\"padding: 50px 30px !important;\" class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"\" alt=\"CRM für B2C \u0026amp; B2B - Profi-Guide Einblick\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-CRM-S006.png?v=1634638738\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e  \u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cbr\u003e  \u003c\/h2\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy this report will help you use CRM in both B2C and B2B.\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eCRM isn't actually complicated, it's just a rather complex process that you need to understand. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eYou have to follow many individual steps and \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003emany individual process steps\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e They must be observed one after the other. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eOtherwise, messages will be wasted or relevant data and information will end up with the wrong people.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eSince your time is very valuable, we have split the report into two distinct parts, each allowing you to focus on your specific needs. \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eStrategy for a B2C CRM or a B2B CRM\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e you can work it out. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThe fundamental thinking within these disciplines is similar, however, in B2C the focus is more on the customer journey, while in B2B CRM the sales channel is optimized.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eAt the beginning of the report, you decide which area is relevant to you. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eAt the end of each chapter you will find \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eTemplates and checklists\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e,  so that you can directly apply the theory to your business and your specific use case. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThis report is once again not just a textbook, but one that you can also use to design internal workshops.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eIn short: The guide provides you \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eStrategies for building and optimizing your CRM\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e ,  which will give you immediate results.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy this report will give you a decisive edge over your competition\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThe simple answer: If you \u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eInsights from our report authors\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e By implementing this, you save your budget and generate more revenue, whether you are in B2B or B2C. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy? \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eB2C is mostly geared towards generating new customers. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eHowever, our report authors will explain how your existing customers can generate even more revenue and how you can turn them into brand ambassadors who will then help you acquire new customers. \u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThis saves on your marketing budget.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eOne of the biggest areas where you can burn through your B2B CRM budget is... \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003efaulty processes\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eData points are not fully collected and merged in the right place; poorly pre-qualified leads are then called directly by sales instead of being further pre-qualified through automated email sequences. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThis causes you to lose valuable resources, which you should rather leave to your competition.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eIn the report you will learn how to build a clean setup, how to use your budget effectively and with the \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ehighest efficiency\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e which you use and ultimately achieve more revenue with a higher ROAS.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"\" alt=\"CRM für B2C \u0026amp; B2B - Profi-Guide Einblick\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-CRM-S073.png?v=1634638739\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e","brand":"OMR Education","offers":[{"title":"Default Title","offer_id":39900318138528,"sku":"report_crm","price":99.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Report_crm_fuer_b2c_b2b_cover.png?v=1762171498"},{"product_id":"professional-guide-to-whatsapp-marketing","title":"OMR Report | WhatsApp marketing","description":"\u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWhy is WhatsApp a relevant channel for your \u003ctc\u003eCompany\u003c\/tc\u003e?\u003c\/font\u003e\u003c\/font\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWhatsApp is a valuable tool in every industry – whether in B2C or B2B, in e-commerce, insurance, the high-end segment or for publishers. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eHR? \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eThat works too! \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eIn short: It feels like everyone in the DACH region uses WhatsApp, and you're looking for them. \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eOpportunity for customer access\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e Don't miss it via Messenger.\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eEffective \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eCustomer service and full shopping carts\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e Thanks to WhatsApp – your target audience is waiting. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWhatsApp not only has more than two billion users worldwide, but in Germany an overwhelming majority uses the green messenger service several times a day, across all age groups. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eUsers chat with friends, family, and colleagues. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eBut they are also communicating more and more with \u003ctc\u003eCompany\u003c\/tc\u003e. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eYou can contact Customer Care via WhatsApp thanks to asynchronous communication. \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003emore effective and up-to-date\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e design. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eThis saves resources.\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eYou also form the \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eentire customer journey in WhatsApp\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e You advise, sell, and advise. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eChatbots and smart query design enable you to generate valuable leads tailored to your target audience. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eNothing is more appreciated by customers than smooth processes and minimal effort. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eYour days of long waiting times are finally over. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWith WhatsApp, you have a great opportunity to become their love brand with simple means!\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-Professional-Guide-to-Whatsapp-Marketing-S007.png?v=1634640090\" alt=\"WhatsApp Marketing – Profi-Guide Einblick\" title=\"\" border=\"0\" class=\"loading\" data-was-processed=\"true\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper custom-bg\"\u003e  \u003cdiv class=\"custom-wrapper\" style=\"padding: 50px 30px !important;\" data-mce-style=\"padding: 50px 30px !important;\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/Ipad-Professional-Guide-to-Whatsapp-Marketing-S022.png?v=1634640089\" alt=\"WhatsApp Marketing – Profi-Guide Einblick\" title=\"\" border=\"0\" class=\"loading\" data-was-processed=\"true\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWhy will this report help you use WhatsApp for your business?\u003c\/font\u003e\u003c\/font\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eNewsletter bans, encryption, GDPR and data protection, API integration: These things scare many people away. \u003ctc\u003eCompany\u003c\/tc\u003e first. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWe will show you in this \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e140-page report\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e Everything you need to know to use WhatsApp successfully and securely for your business.\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWe will guide you through the process step by step. \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eBusiness app and the WhatsApp API\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e and their setups, explaining how you can collect high-quality leads with minimal effort, fill your CRM with data, and what tricks there are to generate even more revenue. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eThis information doesn't come from just anywhere, but from those who need to know: Stephanie Wißmann, Vice President Digital and Growth at tyntec, Felix Belau, co-founder of Chatchamp, and Matthias Mehner, CMO of MessengerPeople, are our authors – each a true professional in their field.\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eAs always, we have also arranged for you with lawyer Julia Storkenmaier. \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003elegal advice\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e We've got it so that opt-ins and the like won't be a problem for you. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eFurthermore, entrepreneurs who work with chats on a daily basis will let you look over their shoulders at how they successfully use WhatsApp with small and large tricks.\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eWhy this report puts you one step ahead of your competition?\u003c\/font\u003e\u003c\/font\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eThis report is full of expert knowledge from practical experience and shows you what will soon be possible in terms of WhatsApp, so that you already know today what will be possible tomorrow. \u003c\/font\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eThe Professionals Guide to WhatsApp lets you \u003c\/font\u003e\u003c\/font\u003e\u003cstrong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eEarly adopters and pioneers\u003c\/font\u003e\u003c\/font\u003e\u003c\/strong\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e will be someone who is already successfully using WhatsApp when everyone else is just getting the idea.\u003c\/font\u003e\u003c\/font\u003e\u003c\/p\u003e  \u003cp\u003e\u003cfont style=\"vertical-align: inherit;\"\u003e\u003cfont style=\"vertical-align: inherit;\"\u003eUnlike email inboxes, WhatsApp still has space for \u003ctc\u003eCompany\u003c\/tc\u003e and their service. \u003c\/font\u003e\u003cfont style=\"vertical-align: 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src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Report_digital_marketing_s25.png?v=1699978275\" alt=\"Digitales Marketing - Kostenloser Ratgeber Einblick\" title=\"\" border=\"0\" class=\"loading\" data-was-processed=\"true\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy OMR Reports help you advance your online marketing\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThe OMR Reports are \u003cem\u003ethe 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This e-learning course optimally prepares you to succeed as a brand or \u003ctc\u003eCompany\u003c\/tc\u003e to really get going on Instagram.\u003c\/p\u003e  \u003cul\u003e\u003c\/ul\u003e","brand":"OMR Education","offers":[{"title":"Default Title","offer_id":50174953160968,"sku":"omrac_flex_insta_120","price":899.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/ELK_Cover_IGMA.png?v=1762180370"},{"product_id":"e-learning-kurs-digital-marketing-essentials","title":"E-learning course | Digital Marketing Essentials","description":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThis e-learning course will help you find the perfect entry point into digital marketing! You'll get a comprehensive overview of the various marketing disciplines and delve into topics such as planning marketing activities based on your target groups and marketing channels, basic marketing strategies, and measuring your campaign success.\u003c\/p\u003e  \u003cul\u003e\u003c\/ul\u003e","brand":"OMR Education","offers":[{"title":"Default Title","offer_id":51131562950920,"sku":"omrac_flex_dme_120","price":1799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/ELK_Cover_DME.png?v=1762180391"},{"product_id":"e-learning-kurs-linkedin-marketing","title":"E-learning course | LinkedIn Marketing","description":"\u003cp\u003eStart now with the \u0026quot;LinkedIn Marketing\u0026quot; e-learning course and discover the benefits of the platform for your personal brand and your \u003ctc\u003eCompany\u003c\/tc\u003eFrom optimizing your profile to content strategy and advertising. 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The course focuses on the content marketing process and, in particular, on the appropriate selection and use of different content formats. \u003c\/p\u003e","brand":"OMR Education","offers":[{"title":"Default Title","offer_id":50172094546184,"sku":"omrac_flex_coma_120","price":899.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/ELK_Cover_COMA.png?v=1762180498"},{"product_id":"e-learning-kurs-digital-marketing-strategy","title":"E-learning course | Digital Marketing Strategy","description":"\u003cp\u003eAfter this practical e-learning course, you will know how to lay the strategic foundation for your brand and your products, budget your marketing activities, and optimize your strategies using data.\u003c\/p\u003e  \u003cul\u003e\u003c\/ul\u003e","brand":"OMR Education","offers":[{"title":"Default Title","offer_id":51131365884168,"sku":"omrac_flex_dms_120","price":1799.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/ELK_Cover_DMS.png?v=1762180518"},{"product_id":"youtube-marketing-strategy-guide","title":"OMR Report | YouTube Marketing","description":"\u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy is YouTube marketing relevant to you?\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eYouTube rode the video content wave long before TikTok and Instagram – and remains successful to this day. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eEven more! \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eBrands with a presence on YouTube can reach target audiences in Germany through this platform. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eacross all demographic boundaries\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e to reach. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eBecause it's not just Millennials and members of Gen Z who use the platform. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eEven people over 50 scroll through the YouTube homepage at least once a month.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eYouTube offers advertisers an additional advantage: \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003ethe incremental range\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eAnyone who pursues both a paid and an organic strategy on YouTube can be sure that the algorithm will further increase their reach.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp style=\"font-weight: 400;\"\u003eFurthermore, as an advertiser on YouTube, you have access to a veritable [benefit\/benefit] due to its affiliation with Google. \u003cstrong\u003eData treasure \u003c\/strong\u003ewhich makes your (contextual) targeting significantly easier compared to, for example, meta-platforms.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"\" alt=\"YouTube Marketing – Strategie-Guide Einblick\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/youtube-s8.png?v=1660736132\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper custom-bg\"\u003e  \u003cdiv style=\"padding: 50px 30px !important;\" class=\"custom-wrapper\" data-mce-style=\"padding: 50px 30px !important;\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"\" alt=\"YouTube Marketing – Strategie-Guide Einblick\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/youtube-s66.png?v=1660736132\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhat you can learn from this report for your YouTube marketing\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eThis report will not only give you strategic tips on \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cstrong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eBuilding your brand channel\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e,  but also an overview of which YouTube ad formats are truly relevant for you and your goals.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eFor this, we let the best YouTube experts have their say. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eSimon Kaiser\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e and \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eYannik Markworth\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e,  The founders and managing directors of Klein aber GmbH have built the only YouTube verified agency for video content creation. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eIn this OMR report, they show you how to successfully build your YouTube strategy, both paid and organic. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eFurthermore, the creator gives you \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eJenny Kruse\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e provides an insight into collaborating with creators on YouTube and gives tips on how to successfully secure a collaboration. \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eParticularly exciting: We have prepared three excursions for you on the topics of legal matters (together with \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eDr. Martin Gereke\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e ), YouTube SEO (with \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eMatthäus Michalik\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003efrom Claneo) and shorts (with \u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003cem\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eAdil Sbai\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/em\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e (from WeCreate).\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eNumerous checklists and screencasts will help you to properly plan, set up, and analyze your YouTube account.\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e  \u003ch2 style=\"font-size: 26px;\" data-mce-style=\"font-size: 26px;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003eWhy the Strategy Guide to YouTube Marketing puts you one step ahead of the competition\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/h2\u003e  \u003cp\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cspan style=\"vertical-align: inherit;\"\u003e\u003cmeta charset=\"UTF-8\"\u003e  \u003cspan data-mce-fragment=\"1\"\u003eSimply uploading TV commercials to YouTube and hoping that everything will somehow work out hasn't been possible for a long time. \u003cmeta charset=\"UTF-8\"\u003eNevertheless, very few brands seem to heed this advice and integrate YouTube into their marketing mix in the same way as Facebook, Instagram, and the like. \u003cb data-mce-fragment=\"1\"\u003eThey are thus squandering unforeseen potential.\u003c\/b\u003e.  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Receive useful AI applications for your daily work and for each phase of marketing – from ideation to campaign implementation. You'll also learn how to strategically integrate AI into your team and \u003ctc\u003eCompany\u003c\/tc\u003e You can integrate it to derive sustainable benefits from it.\u003c\/p\u003e  \u003cp\u003eThis is what you can expect in the full version \u003ca href=\"https:\/\/education.omr.com\/products\/ki-marketing-guide\"\u003eOMR Report \u0026quot;AI in Marketing\u0026quot;\u003c\/a\u003e:\u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e130 pages on the topic of artificial intelligence in marketing\u003c\/li\u003e  \u003cli\u003eSpecific applications, best practices and checklists\u003c\/li\u003e  \u003cli\u003eEverything about prompting, strategy, and AI integration\u003c\/li\u003e  \u003cli\u003eUseful AI tools and ideas to copy\u003c\/li\u003e  \u003c\/ul\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cstyle\u003e\u003c!--\np.notification-outline {\n  padding: 24px;\n  outline-style: solid;\n  outline-color: #89cbc0;\n  outline-width: 2px;\n}\n.custom-wrapper {\n            max-width: 1200px;\n            margin: 0 auto;\n            overflow: hidden;\n            padding: 50px 30px;\n        }\n\n            .custom-wrapper a {\n                color: #52bbab;\n            }\n\n            .custom-wrapper p {\n                font-size: 20px;\n                line-height: 32px;\n                margin-bottom: 30px;\n            }\n\n        .custom-l-side {\n            width: 50%;\n            display: inline-block;\n            float: left;\n        }\n\n        .custom-r-side {\n            width: 50%;\n            display: inline-block;\n            float: left;\n        }\n\n        .custom-wrapper img {\n            max-width: 430px;\n        }\n\n        .custom-wrapper h3 {\n        }\n\n        .custom-bg {\n            background: #ededed;\n        }\n        .c-title {\n            font-size: 17px;\n            line-height: 17px;\n            font-weight: bold;\n            margin-bottom: 25px;\n        }\n        .c-name {\n            font-size: 28px;\n            font-style: italic;\n            line-height: 28px;\n            margin-bottom: 30px;\n            color: #52bbab;\n        }\n        .author-section img {\n            max-width:250px;\n        }\n        .author-section .custom-l-side {\n            width:20%;\n            margin-right:30px\n        }\n        .author-section .custom-r-side {\n            width: 75%;\n        }\n        @media (max-width:768px) {\n            .outer-wrapper {\n                padding: 20px;\n            }\n            .custom-l-side, .custom-r-side, .author-section .custom-l-side, .author-section .custom-r-side {\n                width: 100%;\n            }\n        }\n--\u003e\u003c\/style\u003e","brand":"OMR Education","offers":[{"title":"PDF","offer_id":49881766887688,"sku":"report_ki_prompting_download_leadgen","price":0.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Edu_Prompting_Guide_Cover_63703fca-8074-4852-be9d-728a515a1117.png?v=1726211200"},{"product_id":"linkedin-marketing-guide","title":"OMR Report | LinkedIn Marketing","description":"\u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\" style=\"padding-right: 30px;\"\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e\u003cstrong\u003eWhy this OMR Report will help you with your LinkedIn marketing\u003c\/strong\u003e\u003c\/h2\u003e  \u003cbr\u003e  \u003cp\u003eLinkedIn is the perfect platform to connect with yourself and your \u003ctc\u003eCompany\u003c\/tc\u003e to present. Whether it's about employer branding, B2B ads, social selling, or building your reputation. \u003ctc\u003eCompany\u003c\/tc\u003eIt works – the business platform is the \u003cstrong\u003eContact point for brands and \u003ctc\u003eCompany\u003c\/tc\u003e\u003c\/strong\u003e. \u003c\/p\u003e  \u003cp\u003eWith the OMR Report: LinkedIn Marketing – Professional Guide, you not only get a starting point for \u003cstrong\u003eBuilding your company page\u003c\/strong\u003e,  Our experts will show you how to achieve success in five concise chapters. \u003cstrong\u003eAdvertising strategy\u003c\/strong\u003e for LinkedIn, \u003cstrong\u003eContent\u003c\/strong\u003e you create one that appeals to your target audience, and how you can use it \u003cstrong\u003eCorporate Influencers\u003c\/strong\u003e so that you work together and achieve your goals together \u003ctc\u003eCompany\u003c\/tc\u003eGoals achieved.\u003c\/p\u003e  \u003cp class=\"MsoNormal\"\u003eYou'll learn what realistic goals you can achieve with a company page on LinkedIn and receive... \u003cstrong\u003eTemplates, worksheets and pro tips\u003c\/strong\u003e,  that will help you develop your strategy.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"KI im Marketing OMR Report\" alt=\"Linkedin Marketing Vorschau OMR Report\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Report_LinkedIn_marketing008.png?v=1734625052\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper custom-bg\"\u003e  \u003cdiv style=\"padding: 50px 30px !important;\" class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"KI im Marketing OMR Report\" alt=\"LinkedIn Marketing OMR Report Vorschau\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Report_LinkedIn_marketing013.png?v=1734625052\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\" style=\"padding-left: 30px;\"\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e\u003cstrong\u003eHere's what you can expect in this report\u003c\/strong\u003e\u003c\/h2\u003e  \u003cbr\u003e  \u003cp\u003eThe OMR Report LinkedIn Marketing on LinkedIn – Professional Guide helps you achieve your B2B goals. It combines theory and practice. You not only get \u003cstrong\u003estrategic instructions\u003c\/strong\u003e for building your employer or business brand. This guide also shows you practical examples as well as the \u003cstrong\u003eApproaches of various LinkedIn experts\u003c\/strong\u003e,  which you can use as a guide.\u003c\/p\u003e  \u003cul\u003e  \u003cli\u003e  \u003cstrong\u003eBuilding a successful company page \u003c\/strong\u003e(Britta Behrens, Certified LinkedIn Marketing Expert) –\u003cbr\u003eTips on how to create a company page that showcases your brand \u003ctc\u003eCompany\u003c\/tc\u003e represents and helps with recruiting.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eCorporate Influencing \u003c\/strong\u003e(Céline Flores Willes \u0026amp; Nina Killes, The People Branding Company) –\u003cbr\u003eInstructions and strategies for using corporate influencers to achieve your goals.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eContent creation \u003c\/strong\u003e(Theresa Steinbauer, Social Strategy \u0026amp; Campaigns Consultant, Ray Sono) –\u003cbr\u003eHands-on tips for effective content creation as \u003ctc\u003eCompany\u003c\/tc\u003e.\u003cstrong\u003e\u003c\/strong\u003e  \u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eLinkedIn Ads \u003c\/strong\u003e(Alexander Boecker, Nerds) –\u003cbr\u003eUsing and optimizing LinkedIn Ads in the B2B sector, including insights from Henrik Ihlo, Director at LinkedIn Marketing Solutions DACH.\u003c\/li\u003e  \u003cli\u003e  \u003cstrong\u003eAppealing creatives \u003c\/strong\u003e(Niklas Fazler, Senior Content Solutions Consultant at LinkedIn) –\u003cbr\u003eInstructions for creating creatives for organic posts and ads.\u003c\/li\u003e  \u003c\/ul\u003e  \u003cbr\u003e  \u003cp class=\"copy\"\u003eAfter reading this practical guide, you'll be able to approach LinkedIn marketing both strategically and operationally, allowing you to quickly achieve your goals with the platform. This edition of the OMR Report opens up another communication channel that you can leverage for yourself and your business. \u003ctc\u003eCompany\u003c\/tc\u003e you can use it.\u003c\/p\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper\"\u003e  \u003cdiv class=\"custom-wrapper\"\u003e  \u003cp class=\"notification-outline\"\u003e\u003cimg style=\"width: auto; height: 200px;\" data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"OMR Report LinkedIn Bundle\" alt=\"OMR Report LinkedIn Bundle\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/omr_report_linkedin_bundle.png?v=1734363867\"\u003e  \u003cspan\u003e  \u003cstrong style=\"font-size: 26px;\"\u003eDouble your LinkedIn knowledge – get the bundle now!\u003c\/strong\u003e\u003cbr\u003eWith our OMR Report Bundle, you get the Guide to LinkedIn Marketing and the OMR Report on Personal Branding on LinkedIn for the special price of 149 euros instead of 198 euros. \u003ca href=\"\/en\/products\/linkedin-marketing-personal-branding-bundle\"\u003eClick here to access the bundle.\u003c\/a\u003e\u003c\/span\u003e\u003c\/p\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cstyle\u003e\np.notification-outline {\n  padding: 24px;\n  outline-style: solid;\n  outline-color: #89cbc0;\n  outline-width: 2px;\n\n  display: grid; 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And where better to build a personal brand in a business context than on LinkedIn? With the \u003cstrong\u003eOMR Report “Personal Branding on LinkedIn”\u003c\/strong\u003e We'll give you a head start. Tips from dubious LinkedIn profiles like \u0026quot;Become a Top Voice in 10 Days\u0026quot; are a thing of the past. In the Professional Guide, you'll get solid strategies and inspiration from people who have already built a personal brand on LinkedIn.\u003c\/p\u003e  \u003cp\u003eYou will learn which realistic goals you can achieve with your personal brand on LinkedIn and receive templates, worksheets and pro tips to help you develop your strategy.\u003c\/p\u003e  \u003cp\u003e\u003cspan\u003eThe OMR Report also helps you to build a strong \u003cstrong\u003ebuilding a business network\u003c\/strong\u003e.  He combines theory with practice. You not only receive strategic instructions for personal branding, but also practical examples from leading experts in the field.\u003c\/span\u003e.\u003c\/p\u003e  \u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"LinkedIn Personal Branding OMR Report\" alt=\"LinkedIn Personal Branding Vorschau OMR Report\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Report_LinkedIn_Personal_Branding_K3-rand.png?v=1729689559\"\u003e\u003c\/div\u003e  \u003c\/div\u003e  \u003c\/div\u003e  \u003cdiv class=\"outer-wrapper custom-bg\"\u003e  \u003cdiv style=\"padding: 50px 30px !important;\" class=\"custom-wrapper\"\u003e  \u003cdiv class=\"custom-l-side\"\u003e\u003cimg data-was-processed=\"true\" class=\"loading\" border=\"0\" title=\"LinkedIn Personal Branding OMR Report\" alt=\"LinkedIn Personal Branding OMR Report Vorschau\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0563\/4310\/1600\/files\/OMR_Report_LinkedIn_Personal_Branding_K5-rand.png?v=1729689560\"\u003e\u003c\/div\u003e  \u003cdiv class=\"custom-r-side\"\u003e  \u003ch2 style=\"font-size: 26px;\"\u003e  \u003cstrong\u003eWhat you can expect in this OMR report\u003c\/strong\u003e\u003cspan\u003e\u003c\/span\u003e  \u003c\/h2\u003e  \u003cbr\u003e  \u003cp\u003eCéline Flores Willers, The People Branding Company, gives you a glimpse into her \u003cb\u003ePositioning strategy\u003c\/b\u003e throw. Marius Müller, Personal Branding at Snocks, explains how you can create your own brand in simple steps. \u003cb\u003estrategy\u003c\/b\u003e Emma-Isadora Hagen, LinkedIn Top Voice, shows you how she creates the \u003cb\u003eBuilding a personal brand\u003c\/b\u003e Regarding this topic, Britta Behrens, Certified LinkedIn Marketing Expert, shares insights on the subject. \u003cb\u003eNetwork setup\u003c\/b\u003e.  Furthermore, this OMR Report includes an interview with Janine Lampprecht, Grenzlotsen GmbH, who talks about the \u003cstrong\u003eEffects her personal brand on her \u003ctc\u003eCompany\u003c\/tc\u003e\u003c\/strong\u003e speaks.\u003c\/p\u003e  \u003cp\u003e\u003cspan\u003eIn the chapter “\u003cb\u003eContent creation\u003c\/b\u003e“You’ll get the most important tips for creating successful posts for the business platform. Theresa Steinbauer from Ray Sono guides you step by step through the process – from planning to production and optimization of your content.”\u003c\/span\u003e\u003c\/p\u003e  \u003cp\u003eAfter reading this practical guide, you will be able to build a personal brand on LinkedIn that will give you long-term advantages for your career, your \u003ctc\u003eCompany\u003c\/tc\u003e and your personal development. 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Learn how AI is impacting your SEO efforts.\u003c\/li\u003e  \u003cli\u003eLearn how to create a clean \u003cstrong\u003etechnical setup\u003c\/strong\u003e This ensures your pages look the way they should so they can be crawled and indexed effectively. 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