Lerne so, wie es am besten zu dir passt – live mit unseren Expert*innen, flexibel auf unserem Online-Campus oder mit praxisnahen Guides zum Nachlesen.
Online-Seminare
Lerne in unseren Online-Seminaren direkt von führenden Expert*innen – live und interaktiv.
E-Learning-Kurse
Bilde dich auf unserem Online-Campus flexibel und im eigenen Tempo weiter – inklusive personalisiertem Abschlusszertifikat.
Sichere dir dein Weiterbildungs-Bundle
Hol dir das Wissen aus unseren beliebtesten Formaten im Paket – mit exklusivem Preisvorteil.
SEO & GEO Bundle
ab 497 €
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Wie gut ist dein SEO-Game? KI verändert gerade alles – auch, wie wir gefunden werden. Dieses Bundle zeigt dir, wie du im neuen Suchzeitalter vorne bleibst. Mit Praxiswissen, Strategien, Tools und OMR Education Zertifikat.
Online seminar | Deepen search engine optimization in a practical way
The search engine optimization online seminar offers you advanced learning moments Topics covered include technical SEO, internal linking and site architecture, content, off-page SEO, monitoring, and AI in SEO. Are you in?
Why this OMR report will help you with search engine optimization Are you no longer a beginner and already have experience in search engine optimization? This guide will take your SEO knowledge to the next level. Learn how to technically optimize your website for search engines and what the topics are. Content, link building and off-page You'll also receive useful tips for your website architecture, insights into the Google algorithm, and SEO best practices for websites and online shops. What makes our guides special: Every topic is covered with Practical examples Packed with insights, and we also provide you with the right tools for analysis and implementation. Our experts have years of experience in search engine optimization and share this knowledge in this OMR Report. This allows you to get started immediately – from page 1 – and optimize your website. Here's what you can expect in this report This guide contains six chapters covering the key areas of search engine optimization: Learn the basics for a Strategic SEO alignment From keyword and content strategy to site architecture and key performance indicators (KPIs). Learn how AI is impacting your SEO efforts. Learn how to create a clean technical setup This ensures your pages look the way they should so they can be crawled and indexed effectively. This also includes the internal link structure and optimizing loading times. Use checklists for Content optimization and learn how AI can support you – and what you should avoid. Gain insights into the How the Google algorithm works and the meaning of User signals for your page's ranking. Improve your Off-page measures With our checklists, learn to distinguish good from bad backlinks and gain quality links. Receive Tool tips Our experts will monitor KPIs and continuously improve your SEO efforts. This OMR report will help you boost your website's ranking and use resources efficiently. Get the knowledge you need to perfect your SEO now!
This is how you become visible in AI search. This guide shows you step by step how to stay visible in AI responses – if it's no longer your website, but ChatGPT, Google AI Overview and similar programs. deliver the results. You understand how AI searches work, the criteria used to select content, and what measures will bring your brand and products into the answers. The OMR Report helps you understand the shift towards AI search engines – and above all, to respond to that specifically: What should content look like so that it can be processed and cited by ChatGPT and similar services? Which tools and KPIs really matter now? How do you position your brand in the new relevance space of AI? Whether you work in e-commerce, software marketing, or an agency environment: This OMR Report provides you with the necessary knowledge to respond to the Changes brought about by AI-based search to be prepared. Here's what you can expect in the OMR Report "AI Search" Our expert Olaf Kopp The report will guide you through the following topics: Fundamentals of AI search: Understand how ChatGPT, Google AI Overview, or Perplexity find, evaluate, and display content, and why good rankings no longer automatically lead to visibility. New optimization approaches: GEO, LLMO, or AIO. Learn how Generative Engine Optimization works and what you need to do now to appear in AI responses. Goals and strategies: To be cited or recommended? The report helps you choose the right strategy for your business and provides the appropriate tools, KPIs, and practical prompt sets for analysis. Practical tips, checklists and examples: You will receive best practices from e-commerce, B2B and content portals, as well as concrete to-dos, frameworks and templates so that you can start optimizing immediately. Get the knowledge you need to stay visible in AI search now!
Wie gut ist dein SEO-Game? KI verändert gerade alles – auch, wie wir gefunden werden. Dieses Bundle zeigt dir, wie du im neuen Suchzeitalter vorne bleibst. Mit Praxiswissen, Strategien, Tools und OMR Education Zertifikat.
Gesamtbetrag:ab 497 €
E-Learning-Kurse zur Suchmaschinenoptimierung (SEO)
Bei vielen Firmen gern gesehen: OMR Education Zertifikat
Mit jedem unserer E-Learning-Kurse und Online-Seminare erhältst du nicht nur wertvolles Wissen und praxisnahe Fähigkeiten, sondern auch ein personalisiertes Zertifikat, das deinen Lernfortschritt und deine neu erworbenen Kenntnisse bestätigt.
Ich kann die Seminare nur empfehlen und freue mich schon darauf, weitere Seminare zu besuchen, um mein Wissen und meine Fähigkeiten noch weiter auszubauen!
Die OMR-Weiterbildung hat mir genau das gegeben, was ich gesucht habe: Inhalte, die up to date und direkt anwendbar sind, sowie eine Community, die mitdenkt, inspiriert und teilt. Danke an OMR für diese Lernreise mit Substanz, Anspruch und Aha-Momenten.
SEO & GEO training – increase visibility in Google & KI
Learn how to rank your website at the top of Google and AI-based search systems in our practical SEO and GEO training courses. Without any ad budget.
What is SEO & why is it important?
With search engine optimization (SEO) you can improve your rankings in Google search results. This way you generate sustainable organic traffic and reach potential customers exactly when they are looking for your products or services.
What is GEO (Generative Engine Optimization)?
GEO stands for Generative Engine Optimization – i.e. optimizing your content for AI-supported search platforms such as ChatGPT or Perplexity. You will learn how to structure content so that it can be recognized, understood and played by AI systems.
In our praxisnahen Leitfäden you get it in a comprehensive SEO-Einführung Answer the questions above and learn all the important basics about SEO, technology, content and off-page from the brightest minds in the industry.
More than 100 pages of concentrated expert knowledge are waiting for you and will help you understand the basics of search engine optimization - even real SEO-Profis learn something new!
Continuously learn SEO
SEO is always evolving, so it's important for every SEO expert to stay on top of it. Above all, it requires the will to continue to educate yourself in the area of SEO - because this is the only way to keep up with the further developments of search engines (especially Google) and algorithms.
We offer next to our OMR Beginners Guide to SEO and the OMR Professional Guide to SEO offer two further SEO training opportunities for different levels of knowledge.
This is how beginners can use the E-Learning-Kurs zu Suchmaschinenmarketing Learn all the SEO basics at your own pace. SEO professionals can gain further know-how and knowledge in the Online-Seminaren appropriate. Finally, all that remains to be said is: Be diligent, learn and push through – it pays off.
Start your SEO training now.
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