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OMR Report | E-commerce

Your practical guide as a PDF. Published September 2020.

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Das erwartet dich:

✓ Over 100 pages of practical knowledge for getting started in e-commerce
✓ 7 templates and checklists for planning your e-commerce strategy
✓ Detailed legal section on legal pitfalls and special features
✓ Everything about planning, sales channels, operations and implementation tips

99 €

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*Angaben inkl. deutscher Umsatzsteuer. Steuerliche Abweichungen für Auslandskäufe.

Deine Vorteile

Direkt aus der Praxis

Du profitierst von der langjährigen Erfahrung unserer Expert*innen, die ihr Praxis-Wissen in diesem Report aufgeschrieben haben.

Sofort anwendbar

Du erhältst Tipps und Strategien, die wirklich funktionieren und deinem Business unmittelbar weiterhelfen.

Intensiv und erfolgversprechend

Jeder Report enthält praktische Checklisten, Templates, Screencasts und Schritt-für-Schritt-Anleitungen, die du direkt für dich nutzen kannst.

Who this report is relevant for

The market share of purchases via the Internet has been growing for years and is noticeably at the expense of traditional retail. Around 80 percent of the German population From the age of 14 – 56 million German citizens – now shop online and offline. They alone have 72.6 billion euros Company generated in e-commerce in Germany in 2019.

For many consumers, anyone who isn't selling online is simply non-existent. That makes the E-commerce is becoming a must for your business Company , Whether you want to start your own online shop or sell via a marketplace and 3rd-party retailers.

This report is aimed at anyone who wants to gain a foothold in e-commerce or has already gained initial experience and now wants to put the project on a solid foundation. With this guide, we provide the Knowledge, experience and valuable tips, so that the start in e-commerce is successful – and doesn't become a costly fiasco.

E-Commerce - Strategieleitfaden Einblick

What you can learn from this report

A good e-commerce strategy requires planning and thorough preparation. Because the switch from local retail to e-commerce is difficult for many. Company a real feat of strength. This guide forms the basis for a successful start. With the Templates and workshops, Using the information you will find on the over 100 pages of the report, you can develop your individual roadmap for starting your e-commerce business.

Because: It doesn't matter which channel you ultimately sell through, you will internal challenges encounter. E-commerce touches every part of the business value chain in every form – from shipping logistics and changed order management to online marketing and customer service.

In addition, strategic questions, The question you need to answer is: How do I reach my target audience online? What pricing should I use? How can I improve my product margin online? What do my competitors and the market look like? And how do I find the right distribution channel?

In this report, you will go through these strategic areas step by step, and you will receive... Practical tips and blueprints from entrepreneurs, who have gone through exactly what you are about to experience. So you set Are you sure that you don't forget any building blocks in your strategy when starting out in e-commerce and that you don't burn too much money through poor planning and bad decisions?

Why the e-commerce report puts you one step ahead of your competition

We don't want you to wander aimlessly through the jungle of online shopping. Therefore, we compiled the report together with our author and E-commerce expert Yara Molthan from Spryker designed to be as practical and individual as possible.

You will learn what a good strategy which Distribution channels which are suitable for you Operations what you need if you sell online, and how to integrate it all into your Company You can implement it in a cost-saving way.

Lawyer Nico Brunotte will also show you the legal pitfalls, which you need to keep in mind in e-commerce – because online there are completely different requirements for data protection and consumer protection than you might be used to.

This report gives you a unique knowledge advantage over your competition, without having to hire an expensive agency or consultant. If you succeed in getting started, e-commerce offers you a huge reservoir of new users and potential customers that your competition can only dream of. The Strategy Guide to E-Commerce is your companion on this journey.

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E-commerce – Strategy Guide

I'm 110% ready after reading only 50% of the content.

Excellent work by OMR. The strategy is taking shape and I feel very well supported by the report so far. Thank you.

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