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OMR Report CRM B2C und B2B Inhaltsverzeichnis

OMR Report | CRM for B2C & B2B

Your practical guide as a PDF. Published February 2020.

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Das erwartet dich:

✓ 124 pages of expert knowledge
✓ Self-sufficient B2C and B2B report with practical insights
✓ Over 10 templates and various checklists for directly planning your CRM strategy
✓ Detailed legal part

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*Angaben inkl. deutscher Umsatzsteuer. Steuerliche Abweichungen für Auslandskäufe.

Deine Vorteile

Direkt aus der Praxis

Du profitierst von der langjährigen Erfahrung unserer Expert*innen, die ihr Praxis-Wissen in diesem Report aufgeschrieben haben.

Sofort anwendbar

Du erhältst Tipps und Strategien, die wirklich funktionieren und deinem Business unmittelbar weiterhelfen.

Intensiv und erfolgversprechend

Jeder Report enthält praktische Checklisten, Templates, Screencasts und Schritt-für-Schritt-Anleitungen, die du direkt für dich nutzen kannst.

Why CRM is important for your Company

CRM stands for Customer Relationship Management. With a good CRM you generate more sales and save budget in two areas through optimization and automation, because CRM is relevant in both B2C and B2B Topic.

In contrast to other marketing disciplines, you do not look outward and hunt for new customers, but rather optimize them through a customer-oriented communication strategy Sales for existing leads or yours Existing customers .

What sounds very boring is actually one huge Sales drivers, even if the theory is admittedly not as colorful as social media campaigns. The CRM potential is regularly radically underestimated in both B2C and B2B neglected.

It's not us who says that, but our team of experts who need to know. With Janine Hummel and Bjoern Sjut we have them CRM masterminds from Finc3 again for this report. Together with lawyer Dr. Nils Haag, who covers the entire CRM and legal area, we have created a report together that you can use directly for your operational business.

CRM für B2C & B2B - Profi-Guide Einblick

Why this report helps you use CRM in both B2C and B2B

CRM is actually not complicated, just a fairly complex process that you have to understand. You have to follow many individual steps and many individual ones Follow process steps one after the other. Otherwise messages will fall flat or relevant data and information will end up with the wrong contact person.

Since your time is very valuable, we have split the report into two sovereign parts, with which you can each use your strategy for a B2C CRM or a B2B CRM. The basic thinking within these disciplines is similar, but in B2C you act more along the customer journey and in B2B you optimize your sales channel with CRM.

At the beginning of the report you decide which area is relevant for you.At the end of the respective chapters you will find Templates and Checklists so that you can transfer the theory directly to your business and use case. This time too, the report is not just a specialist book, but one with which you can also design internal workshops.

In short: the guide provides you with strategies for building and optimizing your CRMs that will give you instant results.

Why this report will put you a decisive step ahead of your competition

The simple answer: If you use the Insights from our Report authors implement, you save your budget and generate more sales, regardless of whether you are in B2B or B2C. Why? B2C is mostly aimed at generating new customers. However, our report authors will explain to you how your existing customers can bring you even more sales and how you can turn them into brand ambassadors who will then help you find new customers. This saves your marketing budget.

One of the biggest points where you can burn budget in B2B CRM is incorrect Processes. Data points are not completely collected and brought together in the right place, poorly pre-qualified leads are then called directly by sales instead of being further pre-qualified through automated email channels. As a result, you lose valuable resources, which you would rather leave to your competition should.

In the report you will learn how to build a clean setup, how to manage your budget in a targeted manner and with the largest Efficiency sets in and in the end more sales with greater ROAS

Du hast noch Fragen? Wir sprechen persönlich mit dir!

Vereinbare einen persönlichen Beratungstermin mit John Reimers, unserem erfahrenen E-Learning Consultant.

education@omr.com

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can you expect more?

A little old and not enough B2B, but it provides food for thought and a certain overview of topics that need to be taken care of.

CRM for B2C & B2B – Professional Guide

Great guide! Extremely informative, great experts!

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