Festival Special – OMR24

What awaits you in the OMR Report – Festival Special

It's that time again: the OMR Festival is taking place. We have a matching gift for you, the OMR Report – Festival Special. This free guide gives you an overview of the different marketing topics that the OMR reports cover. You get tried-and-tested insights on Performance Marketing, TikTok for Brands and Digital Analytics.

In the selected chapter of the “Performance Marketing – Professional Guide” we show you how you can achieve your performance goals using search engine marketing (SEA) and search engine optimization (SEO). You will also find out in the appropriate practical case from Bergfreunde how they successfully rely on paid search with their performance marketing strategy.

Should you as a company rely on TikTok? That’s what this guide is about too. The excerpt from the “TikTok for Brands – Fundamental Guide” gives you an overview of everything important you should know for your start on the platform. What are the differences from other social media platforms? What opportunities and risks does the platform pose? How do I create a suitable strategy? And what legal aspects do I have to consider?

And last but not least, we give you initial hands-on solutions for your digital data analysis - with the chapter excerpt from the OMR report “Digital Analytics – Fundamental Guide”. We'll show you everything you need to know about KPIs and how they are measured. You can find out which key figures you should know and how to interpret them here.

This guide is our gift to you. Try the OMR report for free and get the first insight to improve your marketing.