OMR Report | Meta advertising

Why this OMR report will help you with your meta advertising

This OMR report prepares you perfectly for the changing advertising environment on the meta platforms due to AI and other technological developments. In addition to step-by-step instructions for the necessary settings in Ads Manager, you will find out which setups have the greatest impact on your campaign success. In addition, you will learn the classification and analysis of the most important KPIs in meta advertising.

In this OMR report you benefit from the many years of experience of our lead author Florian Litterst, founder and CEO of Adsventure. Florian explains everything you need to know for your professional setup in the Meta Ads Manager - from the basics to the strategy and account setup to the account audit. Florian Litterst, together with Lena Junker, Head of Creative Strategy at Adsventure, will also show you how to design, create and optimize attractive ads for your campaigns.

Daniel Levitan and Julian Grotehans, founders of the social media agency Adslab, also explain how you can systematically identify new creatives for your meta campaigns. In the practical case with Nico Hummel, CEO of the social ads agency and co-founder of the Wahu-Boards brand, you will see how what you have learned is put into practice.