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OMR Report | AI in marketing

Name: OMR Report | AI in marketing
Brand: OMR Education
SKU: report_ki_marketing
Price: 99.0 EUR
Availability: InStock
Rating: 4.45 (11 reviews)

Your practical guide. Published August 2024.

11 Bewertungen

Das erwartet dich:

✓ 130 pages on the topic of artificial intelligence in marketing
✓ Specific applications, best practices and checklists
✓ Everything about prompting, strategy and AI integration
✓ Includes a list of the best marketing prompts and useful AI tools

Your OMR report format

99 €

*inkl. MwSt

In den Warenkorb

*Angaben inkl. deutscher Umsatzsteuer. Steuerliche Abweichungen für Auslandskäufe.

Deine Vorteile

Direkt aus der Praxis

Du profitierst von der langjährigen Erfahrung unserer Expert*innen, die ihr Praxis-Wissen in diesem Report aufgeschrieben haben.

Sofort anwendbar

Du erhältst Tipps und Strategien, die wirklich funktionieren und deinem Business unmittelbar weiterhelfen.

Intensiv und erfolgversprechend

Jeder Report enthält praktische Checklisten, Templates, Screencasts und Schritt-für-Schritt-Anleitungen, die du direkt für dich nutzen kannst.

Why this OMR report will help you with AI in marketing

Everyone talks about artificial intelligence, but only a few Company benefit from it. With the OMR report “AI in Marketing” we give you a start. This guide gives you an overview of how works Artificial Intelligence in Company. You will find out which specific applications of AI are possible in marketing and what limits there are. The OMR Report also prepares you for the changes brought about by technology. Because one thing is clear: Implementing AI means changing processes, building competencies in the organization and identifying tools and use cases that really advance your marketing.

Learn how to seamlessly integrate AI into your existing processes. From selecting the right tools to training your employees to adjusting your marketing strategy - this guide shows you the path to successful AI integration.

And so that it doesn't just stick to theory, the OMR report provides you with the appropriate checklists, downloads and instructions. You will learn from Company such as Henkel, Melitta and Jung von Matt, how they went about integrating AI and what pitfalls there were so that you can avoid them.

How to stay ahead of your competition with this OMR report

The OMR report combines theory with practice. It not only shows you concrete AI use cases for your everyday work and each of the marketing phases - from the idea to the implementation of the campaigns - but also gives you a guideline for the strategic approach that you can use as a guide. You will also find expert interviews on ethical and legal aspects of AI integration as well as the topic of “AI governance”, so that you are on the safe side right from the start.

In the chapter "Prompt Engineering" you will get the most important tips on the structure and formulation of prompts. Learn what makes good prompts so that they really work. As a bonus, you will receive a list of the most important prompts for your marketing - ready to try out.

After reading this practical guide, you will know what preparations you need to make in order to be able to work efficiently with AI in your team and your Company . You'll know the key marketing use cases of AI while your competitors are just experimenting with ChatGPT. This means you are equipped to implement AI sustainably in your marketing and reap immediate benefits from it. Because whether you want it or not – sooner or later you will have to take these steps anyway. Get the guide now and benefit directly from this advance in knowledge.

Du hast noch Fragen? Wir sprechen persönlich mit dir!

Vereinbare einen persönlichen Beratungstermin mit John Reimers, unserem erfahrenen E-Learning Consultant.

education@omr.com
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Customer Reviews

Based on 11 reviews

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P

Pia Teutemacher

Lots of great new information about using AI in marketing
Lots of new information about AI in marketing. Even if you work with AI on a regular basis, you'll always learn new and exciting things here.

N

Nora Ebener

AI in Marketing - Professional Guide

M

Michael

Clear, understandable, to the point.
The essential topics surrounding marketing AI are covered. The information provides a good basis to get started straight away.

I

Inga Reimann In general, the further training is very structured and well constructed. Topics are often repeated several times, which makes it a bit lengthy. In terms of content, I feel very well taken care of as a manager.

p

Sarah

great

Y

Julia Zimmermann [Edit love the courses from OMR. Everything is described in detail and prepared in an interesting way

M

Moritz AI in Marketing - Professional Guide

p

Sara Hallbauer [Edit Unfortunately very disappointed with the guide - especially when
I would have liked more concrete use cases to recreate in the automation chapter.Unfortunately, the guide remains very superficial and is intended more for beginners than for professionals - as the title promises

M

Markus Fischer

Great publication!
Compact yet comprehensive, profound yet understandable, fundamental yet complex. Really good.

N

Nils Knäpper AI in Marketing - Professional Guide

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Bewertungen

4.45

(11 Bewertungen)

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OMR Report | AI in marketing

Deine Vorteile

Why this OMR report will help you with AI in marketing

How to stay ahead of your competition with this OMR report

Du hast noch Fragen? Wir sprechen persönlich mit dir!

Customer Reviews

Lerne Marketing-Disziplinen von Beginn an mit der OMR E-Learning-Kurse...

...oder vertiefe dein Wissen mit den Online-Seminaren

...oder vertiefe dein Wissen mit
den Online-Seminaren